How we delivered an estimated 20,000% ROAS for Durston House via our approach to driving open day admissions.
Durston House are a leading independent co-educational school welcoming boys and girls from 3-13.
They were looking for support in driving registrations for their open days in the last quarter of 2022.
1,208
Clicks
306,518
Impressions
19,720%
ROAS
45
Open Day Sign Ups
“
Digithrive have seamlessly executed our entire digital marketing strategy with incredible skill and expertise. Their ability to provide consistent results means we have not only improved our digital presence we have also seen a noticeable increase in quality leads. We have had the strongest year to date since working with Digithrive. The team go above and beyond, their account management is both diligent and dynamic – they are a pleasure to work with.
Rosie Togher, Durston house
Our solution.
We created a full funnel campaign that harnessed the leverage and data of our years of digital expertise and Absolutely Education. We utilised our best-in-class account structures for both Search and Social to drive efficient, high-quality, and high-intent users to sign up for one of the selected open days. Our first party audience data was incorporated alongside our tried and tested, fine-tuned prospecting audience to great success across both channels. By utilising upper-funnel activity to drive awareness before ramping up lead-generation spend around core open days we ensured a core audience was engaged from the get go, before drawing them back in with carefully crafted lower-funnel and retargeting ads.
Summary.
Through our best-in class approach to open day lead generation we drove a fantastic estimated ROAS for Durston House.
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