Producing unique content that delivered almost 2 million impressions for baby brand, Nuna
Nuna are a premium baby product provider, specialising in car seats, strollers and more. They were looking to promote a range of products to a premium audience utilising Absolutely Mama.
31,387
Clicks
1,898,992
Impressions
7304
LPV
Our solution.
We created a full funnel campaign for Nuna to run over the year across Absolutely Mama channels. We initially split the products into seperate groups and created relevant campaigns around each group. To drive brand awareness at volume, we promoted display ads across Absolutely Mama network and Google, using our lookalike audiences.
Pushing those users further down the funnel, we then created unique, organic written content, that allowed us to showcase the benefits of Nuna products. We remarketed this to all those previous users across Meta using our first party data We also created a bespoke video with our editor out and about with the products and promoted this on Tik Tok, ensuring it went to a premium audience.
Finally, as users are pushed down into the buying stage, we created remarketing, ads across Meta and TikTik to drive traffic to Nuna website.
Summary.
By leveraging our proven model across our owned channels and producing unique, premium content, we delivered Nuna extensive brand exposure to a highly exclusive audience.
Let’s work together.
From beautifully designed print spreads, to results driven digital campaigns, see how we’ve helped our clients to grow their businesses and deliver amazing results.
