How we delivered est 1200% ROAS for Bales College thanks to a focus on conversions for the Google search campaigns.
Bales College is a private independent school in London providing a caring and motivating environment to encourage children aged 11 to 18 to achieve their best
They were looking for support in driving registrations of interest for September 2023.
479,509
Impressions
32,084
Link clicks
693
Entry Forms Filled
1,370
Phone calls
1,200%
ROAS
“
We have been delighted with the strong volume of quality enquiries we’ve had, as a result of our campaign with Digithrive. This has helped us fill a huge gap across GCSE and A-Level intake. Not only have we seen a significant increase in admissions, but all dead leads and spam enquiries have stopped
Ben Moore, Head of Admissions, at Bales College
Our solution.
We audited and optimised the PPC campaigns leveraging our digital expertise. We utilised our best-in-class account structure on Search to drive efficient, high-quality, and high-intent users to register interest. By focusing our efforts on lead-generation around critical peak periods, we ensured the core audience was drawn to the school with carefully crafted lower-funnel ads and retargeting audiences.
Summary.
Through our best-in class approach to lead generation we drove a fantastic estimated ROAS for Bales.
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